Tourist Development Council

Central Florida's Polk County Tourist Development Council primary objective is to increase overnight stays in Polk County accommodations and enhance the county’s economic climate.

TDC Board

Tourist Development Council (TDC) Board members must derive a portion of their income, or be employed in a business that deals directly with tourists, has an extensive knowledge of or background in the marketing and/or sales of tourism goods or services. Examples of such businesses would include attractions, restaurants, museums, hospitality education and other businesses, which cater to tourists.

TDC Nominating Committee

Tourist Development Council (TDC) Nominating Committee will meet anytime there is a vacancy or appointment to be made to the TDC board (normally once a year).

TDC Sports & Special Events Committee

Tourist Development Council (TDC) Sports & Special Events Committee meets six times per year, or as needed, to advise and assist staff with marketing, recruiting and hosting sports and special events. The committee will make recommendations as to the sponsorship of special events.

TDC Marketing Committee

Tourist Development Council (TDC) Marketing Committee meets six times per year, or as needed, to advise and assist staff in developing the marketing plan, identify and analyze potential target markets, marketing strategies and tactics.

TDC Arts & Culture Committee

Tourist Development Council (TDC) Arts and Culture Committee meets six times per year, or as needed, to advise and assist staff with arts and culture marketing strategies. This committee will also make recommendations as to the sponsorship of special events that are related to arts and culture.

TDC Arts and Culture Committee Sponsorship Application Workshop


2013-2014 Sponsorship Application

Tourist Development Council Members

TDC Member Category Special Committees
Melony Bell, Chairman County Commissioner
Edie Yates Municipality Sports & Special Events
Mike LaPan Tourism Industry Frank Johnson, Committee Chair
Desiree Chasse Accommodations
Jamie Beckett Municipality Marketing Committee
Frank Johnson Accommodations Jackie Johnson, Committee Chair
John Loute Accommodations
Jackie Johnson Tourism Industry Nominating Committee
Ron Myers Tourism Industry Melony Bell, Committee Chair

Polk County Tourism & Sports Marketing Meeting Dates

Revised August 23, 2012

All meetings are held at Polk County Tourism & Sports Marketing Headquarters, 2701 Lake Myrtle Park Road, Auburndale, FL 33823.

TOURIST DEVELOPMENT COUNCIL

Committee Members
TDC Meetings are held on the 4th Thursday at 9:00 a.m.
August 23, 2012
October 25, 2012
December 20, 2012
February 28, 2013
April 25, 2013
June 6, 2013 – Special Called Meeting
June 20, 2013
August 22, 2013
October 24, 2013

TDC SPORTS & SPECIAL EVENTS COMMITTEE

Committee Members
All meetings begin at 9:00 a.m.
July 19, 2012
September 27, 2012
January 24, 2013
March 23, 2013
May 23, 2013 (changed from May 16)
July 18, 2013
September 26, 2013
November 21, 2013

TDC MARKETING COMMITTEE

Committee Members
All meetings begin at 9:00 a.m.
July 12, 2012
September 13, 2012
February 21, 2013
April 18, 2013
June 27, 2013 (changed from June 13)
August 15, 2013
October 17, 2013

TDC ARTS AND CULTURE COMMITTEE

Committee Members
All meetings begin at 11:30 a.m.
September 26, 2012 updated (11:30 a.m.)
October 11, 2012
December 13, 2012
January 17, 2013 (Workshop at 9:30 a.m.)
March 14, 2013
May 9, 2013 – Bill Charney Workshop
June 13, 2013 (NEW – Workshop 9:00 a.m.)
July 11, 2013
September 12, 2013

All meetings are open to the public.